Founder | CEO | Kindness Crusader
Lifehood was founded on the principles of gratitude, kindness, and the “Love-it-Forward” model — a unique Cycle of Kindness that transformed wellness from a personal pursuit into a community experience. By embedding kindness into action, Lifehood created an elevated yet approachable model for healing mind, body, and soul while contributing to the broader cultural shift toward a kindness economy.
Lifehood launched January 2020 in Los Angeles, California.
Due to the unexpected onset of COVID and enforced city ordnance Lifehood is no longer in operation.
Key Contributions:
Founded and launched Lifehood’s flagship Los Angeles space (2020), leading strategy, design, operations, and community programming.
Developed the complete brand identity — logos, style guides, website, and creative direction — ensuring cohesion across all touchpoints.
Directed business strategy in partnership with the board, managing investor relations, partnerships, and long-term growth planning.
Built strategic collaborations across wellness, fashion, hospitality, beauty, food, and tech, broadening community reach.
Led marketing, PR, and digital initiatives to drive customer engagement and brand awareness.
Designed and executed programming including speaker series, events, and cross-industry activations.
